I worked on digital and print advertising campaigns for Loro Piana’s SS23 and The Cocooning Collection, developing layouts and artwork across social media, digital banners, print advertising and out-of-home formats.
My work also included creating digital advertising layout guidelines, covering multiple formats and placements to ensure visual consistency across platforms. Working alongside the creative team, I helped translate the campaigns’ visual direction into cohesive advertising materials across physical and digital touchpoints.
ADVERTISING • CAMPAIGN DESIGN • LAYOUT DEVELOPMENT • DIGITAL & PRINT • ARTWORKING • OOH • GUIDELINE DEVELOPMENTLORO PIANA - ADVERTISING CAMPAIGNS