Ahead of Sabato De Sarno’s debut Gucci Ancora show for Spring/Summer 2024, global billboards and monuments were adorned in Gucci Rosso Ancora. I got to work on campaign mockups, Milano Brera & Worldwide Takeover concepts, new packaging ideas, and mockup development, all guided by Gucci Art Director, Riccardo Zanola.
GUCCI - ANCORA
GLOBAL BRANDING • ENVIRONMENTAL DESIGN • CAMPAIGN DEVELOPMENT • PACKAGING DESIGN • OOH ADVERTISING