Under the creative direction of Riccardo Zanola, I developed the Open YY Packaging Logo Placement & Guide, ensuring consistent branding across all packaging elements. This included refining logo positioning, aligning typography, and establishing a cohesive visual identity. I also proposed a distinct visual language, enhancing brand perception across garment bags, shoeboxes, shopping bags, labels, and other packaging and print materials.

PACKAGING DESIGN • BRAND GUIDELINES • LOGO PLACEMENT • LAYOUT DEVELOPMENT • ARTWORKING